BRAND STRATEGY | BRAND STYLING | BRAND IDENTITY | Copywriting | PhotoGraphy | Social
Krepstakies Custom Homes
This company thrived for over 30 years primarily by word-of-mouth because of their exceptional commitment to quality craftsmanship. When they approached us their website was not on par with the quality and service they are known for, and their customers noticed. We helped convey their unique story consistently and accurately to a larger audience in a way their loyal customers are now proud to pass along.
What started as a website project, became a strategy, story and a style
Before working with Talia Creative, Krepstakies Construction built a loyal customer base with decades of superb customer service and flawless craftsmanship.
Customers loved their work so much they wanted to pass the website on to friends as evidence of the Krepstakies trademark of excellence, but felt they could not because it was outdated and did not match the quality they had come to expect from the company. They felt strongly enough about it that they actually told Krepstakies to get a new site!
A FRESH LOGO AND SOPHISTICATED NEW IMAGE
We updated the logo and imagery to create a high end distinction, giving attention to the high quality of their work, while preserving the integrity of what they had already established in terms of a recognized brand. This has accurately positioned them among their high-end audience, as trusted experts in their locale and industry. They now have language and visuals that communicate their authentic value to potential clients.
A CLEAN SLATE
As we were evolving their established brand story, a big piece of that was all aspects of a full new website. Their site showcases Krepstakies’ most prominent work, distilling the images into two categories, custom renovations and custom homes, in a series of beautiful galleries that speak volumes.
“You gave us the direction we needed. We didn’t know where to start to really demonstrate to customers through our marketing, the level of craftsmanship we provide. We are now proud to direct clients to our website because it highlights the excellence we strive for in all areas of our work.”
